Case Studies
VR and 360° projects by VRtual X for clients such as Medtronic, Mercedes-Benz, RWE and Waygate Technologies: training, trade shows, sales and recruiting.
We work for every industry, from manufacturing and healthcare to retail and the public sector. Case studies by industry
33 case studies shown
Swimming as a Harbor Porpoise: Environmental Education in Virtual Reality for BUND
Put on a VR headset and become a harbor porpoise: viewers experience the North Sea in first person, find fish by biosonar, and feel what ship noise and pile driving for offshore wind farms do to the animals. In use at exhibitions, national park visitor centers, and schools.
Klimaerlebnispfad Oerlinghausen: Augmented Reality Along Five Kilometers of Hiking Trail
On the Klimaerlebnispfad in Oerlinghausen, Urli the Highland cow guides visitors through forest and Senne in AR. They collect animals, plant a future forest, and travel in time.
Fire Evacuation in Virtual Reality for the Hamburg Port Authority
For the Hamburg Port Authority, we recreated the building in virtual reality. Employees run through the evacuation during a fire starting from their own workstations.
Surgical Training in Virtual Reality
For Medtronic, we developed 360° videos of surgical procedures and an interactive surgery simulator. Both are used to train surgeons and in sales.
Gamification at the Booth: The Virtual Pharmacy in VR
At the Apothekentour 2025, Pohl-Boskamp presents a virtual reality simulation: in a virtual pharmacy, pharmacy staff test their counseling skills and choose the right products.
VR Training for Forklift Operators
In a virtual warehouse, operators practice handling a forklift. Mistakes have no consequences, and every exercise can be repeated as often as needed.
VR Showroom with 360° Video for RWE
For RWE, we filmed the trading floor in Essen, which is closed to visitors, in 360° and embedded it in a VR showroom for recruiting, onboarding, and tours.
An Industrial Kitchen in VR 360° Video
Apetito, based in Rheine, is known for frozen meals and catering for company cafeterias. Now the long-established company is breaking new ground, recruiting apprentices with VR headsets.
How a 180-Degree Video Brings the Track Construction Trade to Life
For Hamburger Hochbahn, we followed three track construction apprentices with a 180° camera, including at night on the tracks. The video runs on YouTube and at career fairs.
Experience Apprenticeships Up Close: Discovering the Working World of Aurubis in Virtual Reality
Sampling at the furnace, swapping a motor, chemical analysis: in an interactive VR showroom, Aurubis brings three apprenticeship trades to life with 360° videos and simulations.
Virtualizing Machines: Efficiency Through VR Simulations
For Waygate Technologies, we recreated X-ray inspection systems as a VR simulation. This brings the machines to trade shows, customers, and training without shipping.
The First Chamber of Commerce Apprenticeship Fair in Virtual Reality
Since September 2025, Hamburg companies have been presenting their apprenticeships at the Virtual Hanseatic Apprenticeship Fair, in schools and at career fairs.
A 360° Experience for Billboards in Munich
For Hoffmann City Media, we developed a VR app that lets people experience billboard locations in Munich virtually. Sales staff and clients no longer have to drive across the city.
Winkelmann's Thriller “Hast du Zeit?” in Virtual Reality 360°
For vm-people, we shot the first chapter of Andreas Winkelmann's thriller “Hast du Zeit?” as a 360° video. It premiered at a funeral home in Berlin.
Mercedes Driver Assistance Systems, Up Close in VR
Mercedes-Benz lets people experience its new driver assistance systems on VR headsets. We shot three 360° videos from the driver’s perspective.
Recruitment and Company Presentation in Virtual Reality
For SemiQuarz, we developed a VR application with two job simulators and 360° videos. It brings the little-known trade of glass apparatus maker to life.
Isotec Uses 360° Videos at Career Fairs
For Isotec, we produced a 360° film that brings the trade of wood and building protection technician to life. At career fairs, it runs in VR headsets.
Recruitment Reimagined: VR for Kaufhaus STOLZ
For Kaufhaus STOLZ, we developed a VR showroom with games, a beach scene, and a photo booth. At career fairs, it draws young talent to the booth.
Companies Showcase Their Apprenticeships in VR
The “Arbeitswelten” (Worlds of Work) in Rottweil use our VR solution to present regional apprenticeships. A physical exhibition hall and virtual reality combine into a new approach to career guidance.
SAMRA Concert in 3D 360° Video
We filmed a concert from Samra's first solo tour at Columbiahalle in Berlin in 3D 360°, featuring a guest appearance by Kontra K.
Virtual Showroom for Hybrid Events
For Amprion, we developed virtual showrooms with 3D animations and 360° tours. They inform residents about construction projects, first online and now in hybrid formats.
360° Video Shoot at Fattoria La Vialla
The unique atmosphere of Fattoria La Vialla in Tuscany, captured in an interactive 360° video. More honest and trustworthy than any other medium.
Product Presentation on the “Wald des Wissens” Virtual Discovery Trail
For Chiesi, we built the virtual discovery trail “Wald des Wissens.” Information boards and a media library give asthma patients knowledge about a medication.
360° Videos for GBD’s Marketing
Explosions, fire, dizzying heights: we developed an interactive 360° app for the Austrian group of companies GBD.
Virtual Reality Job Simulator “Startklar”
For the German Federal Ministry of Health, we developed a VR app that simulates being “drunk at work.”
360° VR Tour of NDR’s Regional Broadcasting Centers
We developed a 360° video tour with a VR player for NDR that takes viewers through all its regional broadcasting centers and brings the station’s operations to life.
360° and VR Project in the ARD Tagesschau Studio
“This is Germany’s Channel One with the Tagesschau.” In our 360° project, you can open the Tagesschau yourself from behind the news desk.
Virtual Showroom for Interactive Product Presentation
For Böllhoff, we built a virtual showroom. It replaced in-person events during the COVID-19 pandemic and is now a permanent part of the company's communications.
Making Scent Tangible in Virtual Reality
We developed a VR simulation for Symrise that depicts abstract worlds of scent and visualizes fragrances. It makes scents visible in three dimensions.
How Does Fertilizing Work? Diving Into the Soil With VR
For SKW Piesteritz, we developed a VR application for trade shows and sales. Users shrink to the size of a bacterium and see how stabilized fertilizer works in the soil.
Swisscom: Setting Up the Router With Augmented Reality and Object Recognition
The augmented reality app for Swisscom recognizes the router, power supply, and cables through the smartphone camera. It shows right on the device which cable goes into which port and which button to press when.
ÜberQuell: Bambule Pils With Augmented Reality on the Label
Scan the Bambule Pils label with your smartphone and Johnny the ringmaster appears on the table. Next to the bottle, the brewery’s colorful Bambule world unfolds, right in the browser and without downloading an app.
Diocese of Hildesheim: 389 Churches Captured in 360° and From the Air
The diocese stretches from the Harz mountains to the North Sea coast, while its administration sits in Hildesheim. So that staff know every church without driving there, we captured nearly all of the diocese’s churches in 360° and by drone and made them available in a tool of their own.
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