Böllhoff
Virtual Showroom for Interactive Product Presentation
For Böllhoff, we built a virtual showroom. It replaced in-person events during the COVID-19 pandemic and is now a permanent part of the company's communications.
- Client
- Böllhoff
- Industry
- Fastening technology
- Use
- Sales and marketing, Trade shows and events
- Format
- Virtual Reality
Virtual showrooms
Virtual showrooms, also known as Virtual Reality showrooms (VRS), are digital spaces that companies can use to present their products and services in a realistic environment. These showrooms let companies walk potential customers through their products without the customers having to be there in person.
One of the key advantages of virtual showrooms is that they save time and money. Companies can create virtual showrooms without spending a lot on designing and building a physical one. Potential customers no longer have to spend much time and money on travel to see the company’s products either.
Virtual showrooms can be used online in a browser as well as with a VR headset.
The Böllhoff showroom
Böllhoff commissioned us to build a virtual showroom to replace in-person events during the COVID-19 pandemic. After the pandemic, the showroom became a permanent part of the company’s communications: because the virtual space is available at short notice, Böllhoff can hold more events than it could in person. These events are usually smaller but much more focused on specific topics.
Prospective and existing customers can engage with the products interactively, get in touch with Böllhoff staff, and look around the virtual headquarters together. It has been a great success: attendance has risen significantly since Böllhoff started using the virtual showroom.
